An integration of the essence of Oriental humanistic spirit into contemporary design, embodies profound cultural values while embracing modern aesthetics.

Globally esteemed as a designer and artist, Dr. Kan Tai Keung has been actively engaged in art, design, education, and the promotion of professionalism since 1967. Reflecting on his six-decade creative journey, Dr. Kan Tai Keung created the lifestyle and cultural brand Zaixin in 2025.

Targeting a sophisticated audience with a modern social lifestyle, the brand aspires to become a hub for communities passionate about Chinese culture, well-being, sustainability, and nature.

Zaixin strives to achieve the perfect balance between minimalism and decorative artistry, crafting refined lifestyle products that merge Kan’s extensive portfolio with diverse materials, textures, innovations, and technology — all while drawing inspiration from various cultures. These pieces seamlessly integrate into contemporary living spaces, enhancing both functionality and style.

An integration of the essence of Oriental humanistic spirit into contemporary design, embodies profound cultural values while embracing modern aesthetics.

Globally esteemed as a designer and artist, Dr. Kan Tai Keung has been actively engaged in art, design, education, and the promotion of professionalism since 1967. Reflecting on his six-decade creative journey, Dr. Kan Tai Keung created the lifestyle and cultural brand Zaixin in 2025.

Targeting a sophisticated audience with a modern social lifestyle, the brand aspires to become a hub for communities passionate about Chinese culture, well-being, sustainability, and nature.

Zaixin strives to achieve the perfect balance between minimalism and decorative artistry, crafting refined lifestyle products that merge Kan’s extensive portfolio with diverse materials, textures, innovations, and technology — all while drawing inspiration from various cultures. These pieces seamlessly integrate into contemporary living spaces, enhancing both functionality and style.

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Dr. Kan Tai-keung SBS, BBS, AGI

As a world-renowned designer and artist, Kan started his design career since 1967 and earned numerous awards including the “Hong Kong Ten Outstanding Young Persons Award” in 1979 and the “Urban Council Grand Award (Design)” in 1984. Kan is the first Chinese enlisted in 1995 “Who’s Who in Graphic Design” international reference book of Switzerland. He was awarded the Honour of Bronze Bauhinia Star and the Honour of Silver Bauhinia Star in 1999 and 2010 respectively. In 2016, Kan was awarded the “HKDA Lifetime Honorary Award” by Hong Kong Designers Association. Kan actively participates in art and design education and promotion of professionalism. He is now the Honorary Dean of the Cheung Kong School of Art and Design, Shantou University, the fellow member of Hong Kong Designers Association, member of the Alliance Graphique Internationale, the advisor of the Leisure & Cultural Services Department, the Honorary Advisor of Hong Kong Museum of Art and the Advisor of China Federation of Literary and Art Circles Hong Kong Member Association Limited.

As a world-renowned designer and artist, Kan started his design career since 1967 and earned numerous awards including the “Hong Kong Ten Outstanding Young Persons Award” in 1979 and the “Urban Council Grand Award (Design)” in 1984. Kan is the first Chinese enlisted in 1995 “Who’s Who in Graphic Design” international reference book of Switzerland. He was awarded the Honour of Bronze Bauhinia Star and the Honour of Silver Bauhinia Star in 1999 and 2010 respectively. In 2016, Kan was awarded the “HKDA Lifetime Honorary Award” by Hong Kong Designers Association. Kan actively participates in art and design education and promotion of professionalism. He is now the Honorary Dean of the Cheung Kong School of Art and Design, Shantou University, the fellow member of Hong Kong Designers Association, member of the Alliance Graphique Internationale, the advisor of the Leisure & Cultural Services Department, the Honorary Advisor of Hong Kong Museum of Art and the Advisor of China Federation of Literary
and Art Circles Hong Kong Member Association Limited.

Collaboration & Partnerships

Zaixin, meaning “in mind”, will devote significant resources to research and development (R&D) while fostering creative collaborations and partnerships among local, regional, and international craftsmen, artisans, designers, and manufacturers. Through these cross-cultural exchanges, Zaixin seeks to shape artistic expression by seamlessly integrating creativity into everyday life.